| Click Fraud Risk Calculator |
Point Scoring ResultYour score: / 40 You have a risk factor for click fraud.Given the rapid development of the search engine advertising industry we deemed it necessary to update our previous click fraud risk calculator. Click fraud is a big concern for advertiser and search engines alike but because of lack of transparency it is difficult to get an accurate idea of how big the problem really is. Some third party companies estimate fraudulent clicks to make up as much as 30 percent of PPC traffic although from our experience we think these figures are highly exaggerated. Our risk calculator is not intended as a predictor of the level of click fraud you are exposed to in your campaigns. Rather it assesses a number of factors which we have found to affect your click fraud risk profile. Read more about click fraud risk. This questionaire is used to assist you in determining your risk of receiving fraudulent clicks. This is only a guideline, and actual experiences will vary. The results you will receive will exclude any refunds or credits you may already receive with search engines. Read more about click fraud risk. |